Press kit
Biography
Adam Petrilli is a serial entrepreneur and the founder and CEO of NetReputation, an online reputation management firm based in Sarasota, Florida. He founded the company as Web Presence LLC in 2014 and led it to four consecutive appearances on the Inc. 5000 (2019–2022), debuting at No. 208.
In 2022 he was accepted into the Forbes Business Council, where he writes about brand reputation, review strategy and recovering from a PR crisis. He has been interviewed on podcasts including Leaders in the Trenches and Sarasota Stories.

Recognition
Business Wire · July 2022
Named into the Forbes Business Council
Selected by a review committee for the invitation-only Forbes Business Council.
Inc. 5000 · 2019
No. 208 on the 2019 Inc. 5000
NetReputation’s first appearance on Inc.’s list of America’s fastest-growing private companies.
Inc. 5000 · 2020
No. 1,674 on the 2020 Inc. 5000
A second consecutive Inc. 5000 honor, with three-year revenue growth of 250 percent.
Tampa Bay Business & Wealth
Tampa Bay companies on the 2019 Inc. 5000
Web Presence (Sarasota) listed at No. 208 with $3.9 million in revenue.
NetReputation · 2022
Inc. 5000 honoree four years straight
Ranked No. 3,043 in 2022, after No. 3,802 in 2021.
Interviews & podcasts
Leaders in the Trenches · Gene Hammett
How to create an organization that adapts quickly
On founding Web Presence, hiring for growth and building a team that adapts.
Sarasota Stories · Ep. 069
Have a problem with your reputation? Call Adam
Where the idea for NetReputation came from and the cases the team takes on.
TechBullion · 2021
Online reputation management: an interview
Why reputation management is a process, not a one-time fix.
CEO Weekly · 2025
The benefits of proactive reputation management
The case for managing reputation before a crisis hits.
Forbes Business Council
Selected articles by Adam on Forbes.com.
- Getting The Mojo Back: How To Revitalize Your Brand’s Reputation After A PR Crisis (Oct 2025)
- 5 Steps For Building An Online Brand That Connects With Customers And Compels Action (Jun 2025)
- How Every CEO Can Embrace The Power Of Reputation Metrics (Dec 2024)
- Proactive Reputation Management: How To Control Your Brand Online (Jun 2024)
- Seven Online Factors That Could Be Killing Your Business Reputation (May 2023)
- Have Bad Online Reviews? Here’s How To Turn That Negative Feedback Into A Bottom-Line Booster (Dec 2022)
- Five Tips For Repairing Your Brand Reputation (And Reaching More Customers On The Web) (Aug 2022)
Get in touch
Media & press inquiries
For interviews, podcasts, speaking and quotes, email hello@adampetrilli.co or use the contact form.



